Tuesday, June 26, 2012

Lon Safko and the Social Media Bible

Through our partnership with Northern Arizona SCORE, we are helping to bring Lon Safko to Flagstaff on July 14th!

In case you don't know - Lon is one of the big-time experts on social media what he terms Fusion media. He will be holding a seminar: 
Franke College of Business, room 445 
July 14th 
9:00am to 12:00 noon

Social media marketing is much more than having a Facebook page and sending a few tweets. It is about understanding all of the available tools and knowing which ones to use and how to use them most effectively. It’s about understanding terms such as “the fundamental shift in power”, “link love”, “Google Juice” and “What the SEO advantages are to blogging?”. It’s about using QR codes and mobile marketing, “segmenting”, and “day parting” to achieve a 35% email conversion rate. It’s about in-game advertising, virtual worlds, and video marketing. It’s a lot more than you ever thought! Join Lon Safko, the author of the best-selling book The Social Media Bible and get a completely different perspective on digital marketing! Because - as they say - you don’t know what you don’t know!
 Cost to attend is $49.95 and includes a copy of The Social Media Bible.


  1. I want to be able to attend this talk because I am an aspiring social media marketing practitioner. I work in a Long Island advertising agency and I want to attend more training to be able to get ahead of my craft.

  2. It's really very convenient to use these social media platforms in marketing our businesses. There are no strict guidelines as compared to the traditional advertising forms. Even the lead generation services utilize social media well to further promote their business.

  3. Familiar name. I think some ny video production companies have his book as required reading for its employees.

  4. Where can I get a copy of this one? I believe I can use this as a reference for my marketing strategies at dropshipping companies.